The Complete SEO and AI Search monitoring Platform

Search visibility is no longer limited to traditional rankings. In addition to appearing on search engine results pages Search Engine Results Page (SERPs), content must now be accessible, indexable, and authoritative enough to be surfaced in AI-generated answers such as Google AI Overviews, ChatGPT, and other answer engines. This shift means that the same technical and content foundations that support SEO increasingly influence AI citation and discovery as well.

Content that performs well in traditional search is more likely to be cited by AI engines, because both rely on indexed, authoritative web content and similar quality signals. However, AI search introduces new requirements that classic SEO tools don’t fully surface.

The problem? Most teams still use separate tools, which leads to blind spots. SEO tools will show rankings but not AI citations, while AI tracking tools focus on whether your content appears in ChatGPT, Perplexity, Claude, or Google AI Overviews. This means that optimization decisions are based on partial data.

Introducing Lantern

Lantern closes that gap by combining comprehensive SEO analysis with AI search tracking in a single platform. It brings SEO audits, Google Search Console integration, AI visibility, and citation monitoring together in one dashboard, giving you a complete view of search visibility across both traditional and AI-driven search.

SEO Monitoring Overview

Lantern’s SEO tracking supports audits in these six categories:

Overview: Overall SEO Health

A unified health score across all audit categories, checking key performance indicators and metrics. This audit is the high-level health check for your site.

Robots.txt Analysis

Check whether your site has the proper crawler access configuration and identify any issues causing blockages. It also confirms that AI bots like GPTBot and ClaudeBot can access your site.

Sitemap Validation

This part of the audit analyzes the XML sitemaps and URL coverage for any errors. It also monitors site health to determine whether it's ready for indexing.

Schema Markup Audit

A review of structured data implementation, schema type validation, and rich result eligibility. Schema markup helps both Google and AI engines understand your content and extract information accurately.

On-Page SEO

The audit examines whether your web pages have:

• Meta tags
• Proper heading structure
• Structured content

With this, you can identify content optimization opportunities that improve both traditional rankings and AI citability.

Core Web Vitals

You can track performance metrics such as LCP, FID, and CLS to measure real user experience. The audit also analyzes page speed, which could affect both rankings and citations.

How Lantern Integrates with Google Search Console

Lantern doesn’t replace your existing tools; it connects them. With direct Google Search Console integration, Lantern pulls your search performance metrics into the same dashboard where you track AI search visibility.

With the integrations, you can:

• Connect your Google Search Console account to Lantern
• Access search performance data automatically on lantern dashboard

You can view these Search Console metrics in Lantern:

• Total clicks and impressions
• Keywords
• Average CTR and position
• Query-level performance
• Device and country breakdowns
• Recommendations to improve your rankings in the Search Engine Results Page (SERP) results

Tracking your metrics with a unified AEO dashboard comes with multiple benefits:

• View correlations: See the pages ranking well in Google and compare with the ones cited in AI search. This way, you can determine whether high-ranking pages receive AI citations and identify content gaps.
• Optimization opportunities: Identify pages that could be optimized for AI search or AI-cited content that could rank better in traditional search. Fix technical issues affecting both SEO and AI visibility
• Streamlined workflow: With one dashboard for all search visibility metrics, you stop switching between Google Search Console and AI tracking tools. You can export unified reports for stakeholders and get historical tracking of both SEO and AI performance

Why Unified SEO + AI Search Tracking Matters

Here’s the problem with using separate tools. Most teams will have:

• An SEO tool for rankings
• Google Search Console for performance
• Google Analytics for traffic
• A separate platform for AI search tracking

There’s no single view of search visibility. Teams can’t see how SEO improvements affect AI citations or how AI-visible content performs in traditional search. This leads to duplicated effort where you optimize the same content separately. Without the insights, you’ll end up with inefficient resource optimization.

The Lantern Advantage: Complete Search Visibility

Lantern brings everything together. You get:

• Technical SEO health scores
• Google Search Console performance data
• AI search citations across ChatGPT, Perplexity, Claude, Google AI Overviews, and Gemini

The Future of Search

Traditional SEO and AI search visibility now operate as interconnected components of modern search. For example, Google’s AI Overviews draw from the same indexed web content and ranking signals used in traditional search, demonstrating how both systems rely on shared optimization foundations.

Getting Started With Lantern

For existing Lantern customers

SEO tracking is now available in beta. Navigate to SEO Audit to find your initial analysis data.

Also, connect Google Search Console via the Search Console integrations under Settings → Integrations to unlock unified visibility immediately.

For new users

SEO tracking is included in all Lantern plans. Sign up, we will run your first audit, connect Search Console, and start optimizing based on the recommendations and a complete view of search performance from day one.

Lantern is a Complete Search Visibility Platform

Whether you need to monitor SEO health, AI search visibility, and citations, or handle content creation and performance tracking, Lantern is the go-to platform. It allows you to track:

• Traditional SEO: Comprehensive SEO audits across 6 categories, Google Search Console integration, technical SEO monitoring, and performance tracking.
• AI Search: ChatGPT citations, Perplexity mentions, Google AI Overviews, Gemini visibility, and Reddit source tracking.
• Content: AI-optimized content generation, URL-level performance tracking, and direct CMS publishing.

Search is no longer Google or AI, it's both. Lantern gives you both on a single dashboard, with the insights to optimize for the future of search. Sign up for an account or get a free AI visibility report to get started.